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Gary Sanchez Gives New Meaning to Hashtag In New York Yankees Ad

#IAmGary is the new must-have catcher’s fragrance. It’s a grand slam. https://t.co/Qtx9EdMK9V pic.twitter.com/tow14f7OHJ

— Yankees On Demand (@YankeesonDemand) May 8, 2017

The New York Yankees are winning on and off the field with this hilarious parody ad starring newly minted backstop Gary Sanchez.

You’ll never look at #IAmGary the same way again. You know, the hashtag New York Yankees catcher Gary Sanchez uses in every one of his tweets.

Now the hashtag has a new meaning, as Yankees On Demand released their new ad, a perfume commercial parody featuring the newest catcher’s scent, #IAmGary.