The New York Rangers have not made the playoffs the last two seasons, have only won one Stanley Cup championship since 1940, yet have been named the NHL’s most valuable team for the fifth consecutive year by Forbes.
In an announcement by Forbes, the New York Rangers have dropped in attendance over the last two seasons, but are worth $1.65 billion. That’s an increase of six percent from last season.
The Rangers have been in a rebuilding situation for the better part of the past two seasons, yet that hasn’t hindered the value of the storied franchise.