In football, special teams represent an area of the game that everybody knows and acknowledges is critically important, yet it still receives little-to-no attention from fans and the media.
Former New York Jets general manager Mike Tannenbaum and his media outlet, The 33rd Team, are looking to change that.
On Friday morning, a special teams-focused article went up on the site, written by Ben Kotwica, whose name some Jets fans may or may not recognize. Kotwica was on the Jets special teams coaching staff from 2007 to 2014, serving as special teams coordinator for the 2013 season.