Don't poke the bear, don't feed the beast, don't fall into their trap, don't stoop to their level, and other cautionary slogans.
An NHL Game 7 is a funny beast because of the sudden disappearance of much of the "Hey, that's playoff hockey" garbage that players rightly espouse as they try to get an edge in the earlier games in a series.
When both teams' seasons are on the line in the same game, suddenly it no longer sounds like a wise move to commit blatant but non-play-related fouls under the assumption the refs won't call it because of the "Let the players decide the game" manifesto that is arbitrarily and intermittently enforced.