Between the self-help books he quoted and his own brand of coach-speak, it was sometimes hard to understand what former Giants head coach Ben McAdoo was saying. Here’s one throwback: “We need to farm our own land. Everything is in front of us.”
It worked his first season when the Giants went 11-5 and made the playoffs. Not so much in the second year when the team finished 3-13 and McAdoo was fired in December. New coach Pat Shurmur preaches a simpler formula for success, something he made clear before the Giants earned their first win of the preseason beating the Lions, 30-17, Friday night at Ford Field.