It would be great to be a fly on the wall at 345 Park Avenue these days. Television ratings are down across the board around the NFL, and not just with millennials. Ratings for the marquee “Sunday Night Football” match-up between the New York Giants and Green Bay Packers were down significantly from last season.
Has the NFL reached a point of viewership saturation?
NFL Television Ratings
According to Bloomberg, in a report posted on Oct. 11, 2016, “TV networks are giving away more commercial time this NFL season than a year ago to make up for one of the worst ratings declines in a decade, a rare sign of weakness for the biggest draw on television.