Just Do It. And Nike is doing it, as the footwear, apparel, and equipment company has filed for a trademark logo for New York Giants star wide receiver Odell Beckham Jr..
Beckham re-signed with Nike in May of last year. The massive contract signed rumored to be for five years and worth in the neighborhood of $5 million a year, the richest shoe deal for an NFL player and about two times more than any previous deal Nike had with a football player.
In November 2017, Nike and Beckham introduced his first lifestyle shoe, the Special Field Air Force 1 Mid “OBJ.