New England Patriots wide receiver Julian Edelman may be best known as a three-time Super Bowl champion, but away from football, he has also built a successful second career as a social media marketer and influencer.
On his Instagram this week, Edelman discusses the history of his social media risein a new mini-(mock) documentary entitled “Pioneers In Social Media History”.
The documentary provides a behind-the-scenes look at how a professional athletes such as Edelman have been able to build their own brands like never before thanks to the fan outreach social media provides.
“It’s about putting the social in social media,” Edelman proclaims in the piece.