Tully Banta-Cain is a two-time Super Bowl champion edge rusher who played for the New England Patriots.
He helped start an all-boys high school, Canada Prep Academy in Ontario, to give young Canadian football players more exposure against American high schools.
He was recently a coaching intern with another former team, the San Francisco 49ers, but found himself taking notes and drawing a logo for his next pursuit.
The Beach Football League, where tackle football in an 8-on-8 format will be played on sandy beaches in the U.S. and internationally, will begin next year.