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Rob Gronkowski puts marketing hat on in return to Gillette Stadium

FOXBOROUGH, Mass. -- Rob Gronkowski isn't just the best tight end in the National Football League. He's also a master marketer.

Those two worlds intersected Saturday at Gillette Stadium at a Supercross event as the assembled football media was curious if Gronkowski would confirm, on the record, that he's definitely returning to the New England Patriots in 2018.

Instead, they got a WWE-type show in which Gronkowski -- dressed in his Monster Energy bike suit -- played coy while having the most fun of everyone.

In a short "news conference" that began with Gronkowski arriving with his helmet and racing glasses on -- which didn't allow those in attendance to see his face -- he read a prepared sponsor-filled statement about Supercross.