Mac Jones is the latest NFL player to pursue a trademark involving his initials and jersey number.
The New England Patriots rookie quarterback has filed to trademark "MJ10", according to Darren Rovell of The Action Network.
Patriots QB Mac Jones has filed to trademark “MJ 10” through trademark attorney u2066@DarrenHeitneru2069. pic.twitter.com/kuTiKD9nkY
Front Office Sports tweeted Wednesday that Jones intends "to sell 'MJ10' branded apparel."
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These trademarks are becoming more common as athletes look for ways to capitalize on their popularity, continue to build their brand and make some money.