GREEN BAY, Wis. (AP) -- The Packers unveiled plans Thursday for a new business district west of Lambeau Field, a development that will feature a four-star hotel, brewery and restaurant, and a 10-acre public plaza.
It has been dubbed the ''Titletown District,'' borrowing on the nickname assigned to Green Bay for being home of the 13-time world champion Packers.
The Packers said they would invest about $65 million into the project. When adding in estimates from other organizations involved, the total initial investment could be as much as $130 million.
Packers president Mark Murphy said the team doesn't plan to seek public money for the project, though it might look into some tax credits normally associated with such developments.