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Helmet maker sending equipment to youth programs

Seven football organizations are about to receive equipment from helmet manufacturer Riddell through the company's Smarter Football Commitment.

The groups — located in Massachusetts, Pennsylvania, Florida, Michigan and California — will have equipment donated to them by Riddell in the $100,000 program.

Representatives of each organization were asked to demonstrate how a grant would strengthen their commitment to fostering a smarter game. From youth clubs just mastering the basics of the sport to semi-pro teams, the presentations were impressive, said Allison McGregor, director of brand strategy and marketing for Riddell.

"It was inspiring to see how thorough and enthusiastic applicants were," McGregor said.