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Citing policy on supplements, NFL nixes GNC’s Super Bowl ad

NEW YORK (AP) — Nutritional supplement seller GNC intended to use a 30-second Super Bowl ad to revamp its image. But the NFL had other ideas.

GNC said Tuesday it was notified that it will not be allowed to air the ad it created — or any ad — during the game Sunday because it violates an NFL policy against having supplements advertised during its games.

A number of companies in the past have had to switch out or modify their Super Bowl ads because they were rejected due to their content.

One company, 84 Lumber, said it was asked to alter its spot that showed a border wall, because it was deemed “too political.