Fans coming to see the Los Angeles Rams face the New England Patriots in Super Bowl LIII will pay thousands for game tickets, but at least they can fill up on $2 hot dogs and some $5 beers once inside Atlanta's Mercedes-Benz Stadium.
Atlanta Falcons president and CEO Rich McKay reiterated the stadium would have its "Fan First Menu Pricing'' for the 75,000 spectators expected to attend the Super Bowl on Feb. 3. Just like at a Falcons' game at the Mercedes-Benz Stadium, concessions will feature 12 popular food and beverage items -- including $5 cheeseburgers, $3 nachos with cheese, and $2 refillable soft drinks -- at lower prices than any other major professional American sports venue, plus without tax for easier concession-stand transactions.