The NFL has been known to do its job when it comes to aggressively patrolling and protecting its intellectual property rights.
And that apparently includes the popular — and trademarked — mantra of the league’s most famous coach.
According to officials, the NFL received a tip from the investigatory arm of the Department of Homeland Security last December that a kiosk at the South Shore Plaza in Braintree was selling counterfeit “Do Your Job” shirts, sweatshirts, and other knockoff merchandise.
Belichick’s well-known maxim — while often appropriated by politicians, among other — was trademarked by the New England Patriots in 2014.