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Teamwork Helps Nebraska Build Its Powerful Brand

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One of the five core values in the University of Nebraska’s Department of Athletics is TEAMWORK, and the culmination of the Huskers’ first-ever 3½-hour live online Football Signing Day Show Wednesday is a perfect example.

The Huskers blended our athletic administration with multi-media partner IMG, development, facilities, the Husker football staff, and our communications team. “Working together toward a common goal, we accomplished something this department had not experienced before,” said Steve Waterfield, Nebraska’s executive associate athletic director for performance and research.