Nebraska Athletics has announced the hiring of four industry veterans as the leadership team for Huskers Athletic Partners, the newly formed in-house department coordinating multi-media rights and broadcast operations.
The hires include General Manager Jason Rathe, Assistant General Manager Derek Engelbart, Senior Account Executive Heidi Cuca and Senior Account Executive Jamie Linn.
"We are excited to officially launch Huskers Athletic Partners on July 1," Senior Deputy Athletic Director Garrett Klassy said. "Combined, the leadership team has more than 50 years of experience handling sponsorships at Nebraska.