We have waited all summer for the Big Ten’s brand spanking new media rights deal. Finally, after months and months of sitting on pins and needles, our wait is finally over.
And yes, it will be the largest media rights deal for college sports in the nation. Even bigger than the SEC deal which doesn’t come up again until 2034.
The Big Ten announced today that they have struck a deal that will bring in over $7,000,000,000.00 in revenue to the conference. It will be a seven year agreement with CBS, Fox/FS1, NBC, CBS, and of course the Big Ten Network.