You know the chant. Odds are, you hate the chant.
And yet you know it's coming, possibly louder and longer than ever, at Monday's College Football Playoff National Championship Presented by AT&T (8 pm. ET, ESPN and ESPN App). The SEC isn't a league known for biting its collective tongue. It's also a league swelling with unique pride and never bashful to show it to whoever is within earshot.
As Georgia and Alabama prepare to play for a title, the SEC will mark a historic night in the league's unofficial capital of Atlanta. The celebration is sure to include the repeated reciting of three letters that make most college football fans want to cover their ears and scream.