NEW ORLEANS -- LSU and Caesars Sportsbook announced Friday that they have entered into a multi-year sponsorship agreement, making Louisiana's flagship state university the first in the Southeastern Conference to enter a financial partnership with a gambling company.
The value will be "multiple millions" of dollars, a person familiar with the agreement said. The person spoke to The Associated Press on Thursday on condition of anonymity because the value of the contract has not been announced. The person also said there are no plans to place a sportsbook in Tiger Stadium or other LSU game venues included in the deal.