SportsPulse: USA TODAY Sports' Paul Myerberg tells you which players to have on your radar this bowl season. USA TODAY Sports
The college football bowl season starts again Saturday — a 40-game television bonanza that’s doubled in size since 1997, morphing into an industry of its own and a monster of mixed economies.
Socialism. Capitalism. Rich and poor.
It’s all brewed together to create a postseason in which 60% of all major-college football teams participate and 38 of them finish with a victory.
To shed light on how it all works, USA TODAY Sports reviewed NCAA financial records and dozens of tax forms from bowl organizations.