For Georgia's home game against Arkansas State on Saturday, many Bulldogs fans shed their traditional red and black colors in favor of pink.
To raise awareness for breast cancer and to celebrate and honor Wendy Anderson, the late wife of Arkansas State coach Blake Anderson, fans showed up to Sanford Stadium in Athens, Georgia in pink. They also have been using #WearPinkForWendy on social media.
A few people took the pink-out one step further and painted their bodies in pink, spelling out "Remember Wendy" on their backs.