Louisville's most famous citizen is trying to unite the university's fractured fan base amid the fallout of the scandal involving the men's basketball team.
At 7 p.m. Thursday, Muhammad Ali will send out a tweet to his 666,000 followers asking them to share the hashtag #UniteLouisville.
"From one champion to another, I will always stand behind and support U of L. Go Cards. #UniteLouisville," the tweet will read.
The former boxing champion's hope is to bring together the athletes, students, alumni and fans of the embattled school. Family spokesman Bob Gunnell also stressed that Ali wants to show his support for coach Rick Pitino and athletic director Tom Jurich.