It’s the second week of February, which means football season is upon us. Well, sort of. The Alliance of American Football, the latest attempt at a non-NFL professional football league, will kick off its inaugural season this weekend, with games featuring eight teams located across the country set to be broadcast on CBS Sports, TNT and NFL Network. Although it has become easy to dismiss these spring football projects after repeated failures going back to the USFL of the 1980s, the Alliance of American Football, run by high-powered television executive Charlie Ebersol, has said all the right things and made plenty of strong partnerships.