Dec 1 (Reuters) - Twitter Inc has signed a major livestreaming deal with its first Asian partner, Globe Telecom Inc of the Philippines, for its two exclusive U.S. National Basketball Association shows, the companies said on Thursday.
Globe will advertise on Twitter's livestream of "The Starters" and "The Warmups" to the telecom provider's digital audiences, they said in a statement. The shows, produced by Time Warner Inc's Turner Sports, will air only on Twitter throughout the basketball league's season from late October through June.
Financial details were not disclosed.
The Philippines is one of the NBA's biggest international markets, especially online.