PARIS -- Speaking on European soil Thursday in the midst of a weeklong celebration around a new European star in Victor Wembanyama, NBA commissioner Adam Silver made clear he has serious interest in an American-led invasion of the continent's basketball business.
For the past year, the NBA league office has been investigating the concept of starting a new standalone European league separate from the NBA. In his most expansive commentary on the matter, Silver made it clear he believes the current top league, the 18-team Euroleague, is leaving money and growth on the table, and the NBA sees an opportunity to move in.