The National Hockey League announced a historic partnership with Major League Baseball Advanced Media (MLBAM) today as announced on the NHL.com website in this article.
Instead of reinventing the wheel, the NHL has decided to take advantage of Major League Baseball’s experience and signed a six-year deal that will begin this coming January. MLBAM will distribute live out-of-market games, have subscription services in the US and will run NHL.com. It will also operate NHL apps and develop apps for the current NHL Clubs. There will be lots of new digital products and ideas in the near future too.