In absolutely shocking news Thursday, we learned that USC and UCLA would be leaving the PAC 12 in favor of the Big 10. From a logistical standpoint, this move makes zero sense. Ultimately, it all comes down to dollars and cents. FOX is a major partner with the Big 10 and the lure of the Southern California media market was too much for the Big 10 to resist. This move is bound to have a major ripple effect. Let’s see how this could possibly play out for the Mountain West and its member institutions.
The PAC Raids the Big 12
The PAC 12 needs to be very aggressive in its pursuit of new members.