A sign of things to come or the best attempt ever to reach a dying demographic through witty viral marketing? On a recent episode of Jimmy Kimmel Live, the UFC received some mainstream press coverage that money cannot buy. Somebody on the UFC's Street Team is getting a raise for this outside the box thinking.
That's a go getter right there.
Reports indicate that Jimmy Kimmel Live has a new interactive segment where people on twitter tweet at JKL with the hashtag #FingerOfShame. Through the use of hashtags people are free to point and shame their fellow man without much fear of real life consequences; sounds like the perfect segment for a weeknight talk show.