Jon Jones' MMA career is far from over, but UFC President Dana White is already lamenting what the 32-year-old could've achieved.
Speaking with reporters on Saturday after UFC on ESPN 9, White reflected on Jones' journey to date and said he could've been a far bigger star than he already is, per MMA Junkie's Nolan King and John Morgan:
"I'm always looking at what Jon Jones could've been. He could have been the LeBron [James] of this sport. He could have been that big. The stuff that's he been through, to show up and think he basically [demanded] $15 million, or $20 million, or $30 million, it's crazy.