Dave Sholler aka the man most likely to be confused with Jon Anik, is parting ways with the UFC. The company’s Vice President of Public Relations, Athlete Marketing and Development has taken a job with the Philadelphia 76ers after more than seven years with both the UFC and WEC combined.
Sholler first joined the Zuffa team in 2009, heading up the public relations department for the WEC, and continued his PR duties in a larger capacity when the organization was absorbed by the UFC in December of 2010. He’s been with MMA’s largest organization through the Strikeforce purchase in 2011, the Fox deal (also in 2011), the Reebok sponsorship (2015), and most recently, the record-breaking, $4B sale of the UFC to the WME/IMG Group this past July.