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UFC owners Endeavor file papers to become publicly traded company

Two months ago, it was reported that talent agency giant Endeavor, the UFC’s majority owners and parent company, were looking at becoming a publicly traded company this year. Now they’re making the necessary moves to do exactly that.

On Thursday, Endeavor filed a registration statement with the U.S. Securities and Exchange Commission (SEC). The price range and number of shares for its Initial Public Offering (IPO) has not yet been determined.

Endeavor, formerly known as WME-IMG, purchased the UFC from Zuffa, LLC for $4 billion back in the summer of 2016. The major question concerning Endeavor going public from an MMA standpoint is, of course, whether or not the UFC’s otherwise historically private financial information could soon be disclosed.