The UFC’s second major show on ESPN television didn’t fare nearly as well as the inaugural one from two months ago.
Nielsen measured last Saturday’s UFC on ESPN: Gaethje vs. Barboza main card as averaging 828,000 viewers, with a rating of 0.26. That’s well down from the 1.46 million main card viewers for UFC on ESPN: Ngannou vs. Velasquez on February 17th, with a rating of 0.59 despite competition from the NBA All-Star Game that Sunday evening.
For the Gaethje vs. Barboza main card, the main competition that night was the NCAA men’s basketball quarterfinals (otherwise known as the “Elite Eight”), as Texas Tech vs.