Ultimate Fighting Championship (UFC) just went Hollywood, which is akin to the day TapouT t-shirts started hanging from the clothing racks at Walmart.
Weep with me.
Wall Street Journal confirmed that WME-IMG, the financial conglomerate responsible for the $4 billion purchase of the world’s leading mixed martial arts (MMA) promotion earlier this year, has farmed out pieces of the business to some of its celebrity clients.
That list includes Ben Affleck, Serena Williams, Tom Brady, Mark Wahlberg, Adam Levine, Cam Newton, LL Cool J, Maria Sharapova, and Sylvester Stallone, just to name a few.