Allow me to inject myself into the narrative for a moment.
If you've ever read anything I've written before on Raphael Assuncao, you know I believe him to be richly deserving of a UFC bantamweight title shot. More than deserving, actually. Based on his achievements—four straight wins and 11 of his last 12 over some of the best in the division, his only defeat coming to champ TJ Dillashaw, who he has also defeated—is long overdue.
As we know, in the UFC, deserve's got nothing to do with it. That's why we have winners and losers and real winners and losers (takes bow).