In late May the UFC and EA Sports launched the first ever #BeTheBoss contest with EA SPORTS™ UFC® 3. The contest awarded six gamers with an ultimate UFC prize pack that included an all-expenses paid trip to UFC 226: Miocic vs. Cormier.
One of the six winners, John Farmer, was selected to receive a private tour of the UFC headquarters, The UFC Performance Institute, train with Forrest Griffin, play EA SPORTS UFC 3 with Dana White, stand on-stage during the UFC 226 weigh-ins and sit in Dana White’s personal Octagon side section during UFC 226.