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I remember perusing the old submissionfighting.com forum in January of 2001 when I came upon a thread talking about the new owners of the Ultimate Fighting Championship. Station Casino scions Frank and Lorenzo Fertitta were buying the cash-strapped promotion from Semaphore Entertainment Group and the small, tight-knit community seemed pretty excited about it. With Dana White -- the former manager of Octagon stalwarts Tito Ortiz and Chuck Liddell -- in tow, the downtrodden sport finally had some cause for optimism.