Saturday was a long day for MMA fans.
It started with UFC Fight Night 141, the company's first visit to Beijing, China. For fans on the East Coast of the United States, the first fight went off at 3:15 am. Considering the fact that many of said fans were nursing a turkey and shopping hangover, early viewership numbers for UFC Fight Pass were probably more bowling score than serious data point.
Never mind that fans in other parts of the world routinely wake up at such hours to watch cards from Las Vegas and New York.