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The Business of MMA: UFC’s worth to ESPN during the pandemic, Bryce Mitchell’s camo journey, The Suga Show

MMA Fighting explores contract negotiations, signings, television ratings, pay-per-views, sponsorship deals, as well as the managers and agents working in the sport. How did deals get made? Who got signed and how did it happen? Those topics and much more will be covered as we take a deep dive into “The Business of MMA.”

Pandemic Ratings

When the coronavirus pandemic really took hold in March, just about every business that depended on sports took a major hit.

The NBA season was suspended. The NHL shut down. Major League Baseball delayed the start of their regular season.