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The Bottom Line: Deepening Pockets

Editor’s note: The views and opinions expressed below are those of the author and do not necessarily reflect the views of Sherdog.com, its affiliates and sponsors or its parent company, Evolve Media.

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It wasn’t that long ago when it was a struggle to find anyone who wanted to invest significant money in the sport of mixed martial arts. Before the 2005-07 popularity explosion, many of the best-known American MMA promotions were basically mom-and-pop operations. That has changed in a big way. The biggest story in MMA in 2018 has arguably been the massive influx of money into the sport.