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Morning Report: Dana White maintains UFC is living up to financial expectations after WME-IMG sale

If the UFC is having any issues with their finances, that’s news to Dana White.

Well into Year 2 of Zuffa, LLC’s $4.2 billion dollar sale to WME-IMG, the company’s most valuable property has dealt with newfound scrutiny in the wake of disappointing pay-per-view sales and questions about its ability to create new stars to fill the void created by Conor McGregor, Ronda Rousey, and Brock Lesnar, all of whom were absent from the Octagon in 2017.

While it might appear to those on the outside looking in that a lot of work has to be done for WME-IMG to recoup on its investment, White insists that last year was a massive success and the business is only flourishing.