The president of fight gear company Venum says the new Reebok deal has made it hard to keep working with UFC fighters due to a lack of visibility of their brand.
A longtime sponsor of many UFC fighters, Brazilian fight gear company, Venum, had already decided not to work with any Zuffa fighters due to the new Reebok deal. Next October, though, they will have a meeting that might end the contract with their biggest name, UFC featherweight champion, Jose Aldo.
Venum's president, Andre Vieira, says he wouldn't like to lose such a poster boy for his brand like Aldo, but he needs to focus on whether or not is good for business keeping him around.