Team Reebok continues to expand. Top-ranked middleweight contender Ronaldo "Jacare" Souza is the latest fighter to ink an exclusive sponsorship deal with the UFC's uniform partner, Reebok officials announced Thursday in Rio de Janeiro.
Souza is the first Brazilian fighter to ink a specialized contract with Reebok, joining fellow international stars Conor McGregor and Joanna Jedrzejczyk among those with Reebok deals separate from the standard UFC uniform clause.
"We think ‘Jacare' fits very nicely into what we're doing, and for us he'll be the face of UFC in Brazil, so it's a big deal," said senior director of Reebok combat training Michael Lunardelli.