The short answer — of course he is. While at the time it seemed innocuous, the brash Florida fighting animal might just be a marketing expert. The promotion consistently has the upper hand against the fighter financially. Rewinding back to 2015, Fight Night Mir vs. Duffee, was the first event to eliminate sponsorships on the fighter’s apparel during the fight. The ability for fighters to net money became more difficult as they already had to deal with losing banners in the UFC. Even though many may laugh at Mike Perry for his wild character, his idea to auction his cornermen spot is smart business in a cut-throat industry.