Now that the UFC has sold to WME-IMG for a little over four billion dollars, it's time to see how things will change. Yet one constant even after cashing in for over $300 million dollars seems to be UFC president Dana White, who will remain the public face of the UFC for at least five more years.
White appeared on the Jimmy Kimmel Show on Thursday night, just three days before UFC 201 in Atlanta, and laid down how it feels to be cashing in so big on an original $2 million dollar investment between him and his business partners, Frank and Lorenzo Fertitta.