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Dana White: Conor McGregor vs. Nate Diaz set to be 'massive' financial success

LAS VEGAS -- New opponent on short notice, with just a little more than a week to promote? No problem for the UFC and Conor McGregor.

UFC president Dana White said at the EA Sports UFC 2 launch party Friday night at Mandalay Bay that all signs are pointing toward UFC 196 being a huge financial success.

"I'm sure you see it, I'm sure you feel it, I'm sure it's trending in your businesses right now," White told reporters. "This fight is off the f*cking charts. Off the charts. This fight is gonna be massive -- it might be one of the biggest fights we've ever done.