UFC president Dana White has compared himself to legendary boxing promoter Bob Arum, who has always been a big rival of his.
As we know, Dana White is the face of the Ultimate Fighting Championship – and, in the eyes of many casual fans, the face of mixed martial arts as a whole. He has spent many, many years helping to build up the UFC and turn it into an absolute juggernaut, and in the present day, the company is easily the leader in this sport and has been for quite some time.