The recently rumored sale of the Ultimate Fighting Championship has taken a significant step forward, as Zuffa accepted a $4.2 million bid to sell the company, according to a report from FloCombat.com.
The bid was reportedly submitted by a group that included WME-IMG, the Dalian Wanda Group, The Kraft Group and Tencent Holdings, which was one of the leading bidders as the rumored sale reached its final stages last week. Multiple investors joined forces in order to reach the UFC’s asking price, but according to FloCombat, WME-IMG and The Kraft Group will serve as the face of the company in North America if the deal is completed as expected.