In November of 2019, in the main event of UFC 244, Jorge Masvidal and Nate Diaz collided for the promotion’s newly conceived BMF title—that stands for Baddest Mother******, for those of you living under rocks.
That first BMF title fight was, by all accounts, a blockbuster.
President Donald Trump was sitting, front-row, inside the host Madison Square Garden to take in the action. Pro wrestling legend Dwayne "The Rock" Johnson was on site to present the belt to the Masvidal-Diaz winner. The fight was so significant inside the combat sports bubble that it caused the delay of a massive boxing match between Canelo Alvarez and Sergey Kovalev—much to the chagrin of boxing fans.